These days, your Internet presence needs to be at the centre of your marketing strategy, irrespective of which other communication routes you also adopt.
But how does it all fit together? The marketing mix needs to be built around both above and below the line promotion, often with the web site as the hub, increasingly supplemented by social media.
As marketing experts first and foremost, we are well placed to assess all the options and help you complete what is fast becoming a three dimensional jigsaw.
Because we come from a marketing background, unlike many of the web companies you may encounter, we believe we can talk intelligently about the merits of a web strategy against any other medium, because we have worked in these arenas too. In fact some clients end up entrusting us with non-web work as a result of our advice.
Ultimately, we’ll tell it to you straight.